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Using SEO with the Wordpress blogging platform

Wordpress is one of the world's leading blogging platforms that allow bloggers to compete successfully in the chosen niche. The platform offers several tools to facilitate your seo efforts such as, for example, permalinks, the /%postname%/ structure allowing to change the category easily without altering the page url, using html title tags, and specially designed sitemaps. Wordpress is also great in integrating interaction tools such as commenting, bookmarking, automatic adding to various online bookmark services such as digg, Delicious, or Stumbleupon.

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If you are a blog owner, one of your main tasks is to compete with other blogs in your niche head-on. Having the right blogging platform is important because it will give you a significant advantage.

A lot of successful bloggers agree that barring a customised platform, WordPress is the best platform for bloggers in many ways. It is flexible enough to accommodate the changes you want. It is also user friendly and search engine friendly.

Steps in WordPress Optimisation

Permalinks - enable the permalinks in your blog. This simple step can go a long way to helping your online promotion initiative. Basically, you should format the permalinks in such a way that it will include the post title.

The structure /%postname%/ is excellent because lets you change the category of the blog post and make other modifications without changing the page URL.

Title Tags - using title tags is also important. Use HTML to boost your chances of landing in the first page of the search engines. There are many versions available in the theme/header.php page.

Site Map - the site map enables web visitors to find specific articles on your blog. It also lets the search engines find all your blog links. There is a number of WordPress plug-ins that can be downloaded to automate the process.

WordPress Design - there is no hard and fast rules when it comes to design because everybody's taste is different. Generally, it is best to keep the design simple and clean. Having big headings could also help. The text content should be far up so visitors can access it immediately. User Interaction

After finishing the steps in optimisation, the next step is to integrate web tools that make user interaction possible. Most blogs are readily equipped with the Commenting feature. But you can take it further than that by using polls, linking back, and guest posting. These will help increase your search engine ranking as well as your blog traffic.

There are many plugins available for wordpress that you can easily install to automate funtions and also to add lots of different features like posting to twitter, adding to favourites, adding bookmarks automatically to digg, Delicious, Stumbleupon and many other features.

Wordpress could really save you a lot of time since you can automate so much. This is an essential tool for blogging.

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